Ville de Saint-Grégoire
Saison culturelle
2022
Tout au long de l’année le service vie culturelle de la Ville de Saint-Grégoire propose et organise des spectacles pour petits et grands dans différentes structures de la ville.
DÉCLINABLE ET IMPACTANT
Le service communication fait appel à Pollen pour moderniser les supports qui font la promotion de ces événements. Nous imaginons tout un concept facilement déclinable d’une saison à l’autre et qui permet d’assurer la reconnaissance de ces événements sur le territoire. Nous créons un visuel de saison dont l’identité est déclinable en «visuels spectacles» et sur le programme.
![](/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-12-300x0-2eadf219.png 300w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-12-400x0-0db731d5.png 400w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-12-500x0-d40a82bb.png 500w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-12-600x0-a3e8e6fc.png 600w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-12-700x0-932d54dd.png 700w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-12-800x0-aafa0148.png 800w)
Pour le visuel de saison, on commence par créer le bloc marque.
On définit le style photo : chaque photo est passée en noir et blanc et détourée
![saint-gregoire-culture](/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-07-300x0-0bb29693.png 300w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-07-400x0-fd90a3e5.png 400w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-07-500x0-dc7ff9cd.png 500w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-07-600x0-933d5683.png 600w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-07-700x0-e7ad849e.png 700w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-07-800x0-922ba2ff.png 800w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-07-900x0-84344f0c.png 900w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-07-1000x0-e069883a.png 1000w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-07-1100x0-4599be25.png 1100w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-07-1200x0-f21bb041.png 1200w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-07-1300x0-695b0daf.png 1300w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-07-1400x0-eba65b19.png 1400w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-07-1500x0-6e2ecbe6.png 1500w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-07-1600x0-b507a48f.png 1600w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-07-1700x0-3b293273.png 1700w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-07-1800x0-88d447d1.png 1800w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-07-1900x0-17e3014d.png 1900w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-07-2000x0-fa46fcee.png 2000w)
![saint-gregoire-culture](/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-08-300x0-507db0d9.png 300w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-08-400x0-bfc13de3.png 400w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-08-500x0-486d5914.png 500w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-08-600x0-d862bede.png 600w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-08-700x0-91f6aaf2.png 700w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-08-800x0-6c136e31.png 800w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-08-900x0-ce580e86.png 900w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-08-1000x0-1b4e2e10.png 1000w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-08-1100x0-257b0e66.png 1100w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-08-1200x0-f2f4b49a.png 1200w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-08-1300x0-2f0824ac.png 1300w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-08-1400x0-a9807942.png 1400w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-08-1500x0-ac1f5c3b.png 1500w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-08-1600x0-ee7ffec6.png 1600w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-08-1700x0-334eab07.png 1700w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-08-1800x0-017dea5d.png 1800w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-08-1900x0-9a6987a9.png 1900w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-08-2000x0-668923d0.png 2000w)
On crée ensuite un système de marquage reconnaissable et identifiable
![saint-gregoire-culture](/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-09-300x0-6ba7b7b1.png 300w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-09-400x0-bf1be438.png 400w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-09-500x0-a028f7d2.png 500w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-09-600x0-a9329686.png 600w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-09-700x0-5fc68d4d.png 700w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-09-800x0-bfbf0d5e.png 800w)
![saint-gregoire-culture](/app/uploads/medias/2022/08/mocku-up-saintgreg-affiche-saison-scaled-300x0-d8f01917.jpg 300w,/app/uploads/medias/2022/08/mocku-up-saintgreg-affiche-saison-scaled-400x0-3bdb49d5.jpg 400w,/app/uploads/medias/2022/08/mocku-up-saintgreg-affiche-saison-scaled-500x0-c1355773.jpg 500w,/app/uploads/medias/2022/08/mocku-up-saintgreg-affiche-saison-scaled-600x0-a7c12cfc.jpg 600w,/app/uploads/medias/2022/08/mocku-up-saintgreg-affiche-saison-scaled-700x0-c9b24d51.jpg 700w,/app/uploads/medias/2022/08/mocku-up-saintgreg-affiche-saison-scaled-800x0-7df8f30a.jpg 800w,/app/uploads/medias/2022/08/mocku-up-saintgreg-affiche-saison-scaled-900x0-d1d229b4.jpg 900w,/app/uploads/medias/2022/08/mocku-up-saintgreg-affiche-saison-scaled-1000x0-f7104615.jpg 1000w,/app/uploads/medias/2022/08/mocku-up-saintgreg-affiche-saison-scaled-1100x0-96519261.jpg 1100w,/app/uploads/medias/2022/08/mocku-up-saintgreg-affiche-saison-scaled-1200x0-c74ad325.jpg 1200w,/app/uploads/medias/2022/08/mocku-up-saintgreg-affiche-saison-scaled-1300x0-418e5290.jpg 1300w,/app/uploads/medias/2022/08/mocku-up-saintgreg-affiche-saison-scaled-1400x0-4a840140.jpg 1400w,/app/uploads/medias/2022/08/mocku-up-saintgreg-affiche-saison-scaled-1500x0-3afefdcc.jpg 1500w,/app/uploads/medias/2022/08/mocku-up-saintgreg-affiche-saison-scaled-1600x0-6084d74d.jpg 1600w,/app/uploads/medias/2022/08/mocku-up-saintgreg-affiche-saison-scaled-1700x0-2b705b79.jpg 1700w,/app/uploads/medias/2022/08/mocku-up-saintgreg-affiche-saison-scaled-1800x0-d6bbab3f.jpg 1800w,/app/uploads/medias/2022/08/mocku-up-saintgreg-affiche-saison-scaled-1900x0-7e2fbe36.jpg 1900w,/app/uploads/medias/2022/08/mocku-up-saintgreg-affiche-saison-scaled-2000x0-4bad9fb2.jpg 2000w)
L’identité se décline sur le programme de saison.
![saint-gregoire-culture](/app/uploads/medias/2022/08/mockup-programme-stgreg-4-scaled-300x0-7a7489f5.jpg 300w,/app/uploads/medias/2022/08/mockup-programme-stgreg-4-scaled-400x0-42d92389.jpg 400w,/app/uploads/medias/2022/08/mockup-programme-stgreg-4-scaled-500x0-802389d7.jpg 500w,/app/uploads/medias/2022/08/mockup-programme-stgreg-4-scaled-600x0-3e77e702.jpg 600w,/app/uploads/medias/2022/08/mockup-programme-stgreg-4-scaled-700x0-0dcccb64.jpg 700w,/app/uploads/medias/2022/08/mockup-programme-stgreg-4-scaled-800x0-65de11bb.jpg 800w,/app/uploads/medias/2022/08/mockup-programme-stgreg-4-scaled-900x0-35855b04.jpg 900w,/app/uploads/medias/2022/08/mockup-programme-stgreg-4-scaled-1000x0-30d1252f.jpg 1000w,/app/uploads/medias/2022/08/mockup-programme-stgreg-4-scaled-1100x0-78ada84d.jpg 1100w,/app/uploads/medias/2022/08/mockup-programme-stgreg-4-scaled-1200x0-2d2bc153.jpg 1200w,/app/uploads/medias/2022/08/mockup-programme-stgreg-4-scaled-1300x0-cd71ff5e.jpg 1300w,/app/uploads/medias/2022/08/mockup-programme-stgreg-4-scaled-1400x0-0b2ca728.jpg 1400w,/app/uploads/medias/2022/08/mockup-programme-stgreg-4-scaled-1500x0-682463bb.jpg 1500w,/app/uploads/medias/2022/08/mockup-programme-stgreg-4-scaled-1600x0-bb984a39.jpg 1600w,/app/uploads/medias/2022/08/mockup-programme-stgreg-4-scaled-1700x0-b2aa4501.jpg 1700w,/app/uploads/medias/2022/08/mockup-programme-stgreg-4-scaled-1800x0-23d460f3.jpg 1800w,/app/uploads/medias/2022/08/mockup-programme-stgreg-4-scaled-1900x0-6acfcabd.jpg 1900w,/app/uploads/medias/2022/08/mockup-programme-stgreg-4-scaled-2000x0-e32ee1f0.jpg 2000w)
![saint-gregoire-culture](/app/uploads/medias/2022/08/mockup-programme-stgreg5-300x0-69512ab5.jpg 300w,/app/uploads/medias/2022/08/mockup-programme-stgreg5-400x0-4fdb58fd.jpg 400w,/app/uploads/medias/2022/08/mockup-programme-stgreg5-500x0-3dd3c44a.jpg 500w,/app/uploads/medias/2022/08/mockup-programme-stgreg5-600x0-6d884212.jpg 600w,/app/uploads/medias/2022/08/mockup-programme-stgreg5-700x0-acbdb731.jpg 700w,/app/uploads/medias/2022/08/mockup-programme-stgreg5-800x0-92e2481a.jpg 800w)
Le système se décline sur les affiches de spectacle
![saint-gregoire-culture](/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-10-1-300x0-27ef39ce.png 300w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-10-1-400x0-7815a6e6.png 400w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-10-1-500x0-11788ce2.png 500w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-10-1-600x0-2bba6754.png 600w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-10-1-700x0-71e68fec.png 700w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-10-1-800x0-98321f3d.png 800w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-10-1-900x0-eefee857.png 900w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-10-1-1000x0-254cdedf.png 1000w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-10-1-1100x0-2ccb034b.png 1100w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-10-1-1200x0-20ed10aa.png 1200w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-10-1-1300x0-1d7330c0.png 1300w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-10-1-1400x0-a57f21bc.png 1400w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-10-1-1500x0-704c2233.png 1500w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-10-1-1600x0-bc80da5a.png 1600w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-10-1-1700x0-b5e0ed46.png 1700w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-10-1-1800x0-29d9b5e8.png 1800w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-10-1-1900x0-435b388e.png 1900w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-10-1-2000x0-077ab91c.png 2000w)
![saint-gregoire-culture](/app/uploads/medias/2022/08/mockupaffiche-ville-scaled-300x0-d2867932.jpg 300w,/app/uploads/medias/2022/08/mockupaffiche-ville-scaled-400x0-1a260e89.jpg 400w,/app/uploads/medias/2022/08/mockupaffiche-ville-scaled-500x0-78d2b27b.jpg 500w,/app/uploads/medias/2022/08/mockupaffiche-ville-scaled-600x0-adf043be.jpg 600w,/app/uploads/medias/2022/08/mockupaffiche-ville-scaled-700x0-122cc899.jpg 700w,/app/uploads/medias/2022/08/mockupaffiche-ville-scaled-800x0-e5134964.jpg 800w,/app/uploads/medias/2022/08/mockupaffiche-ville-scaled-900x0-2bb3604f.jpg 900w,/app/uploads/medias/2022/08/mockupaffiche-ville-scaled-1000x0-ccd47ea2.jpg 1000w,/app/uploads/medias/2022/08/mockupaffiche-ville-scaled-1100x0-124f3802.jpg 1100w,/app/uploads/medias/2022/08/mockupaffiche-ville-scaled-1200x0-878e5480.jpg 1200w,/app/uploads/medias/2022/08/mockupaffiche-ville-scaled-1300x0-11ad0fcd.jpg 1300w,/app/uploads/medias/2022/08/mockupaffiche-ville-scaled-1400x0-2497ef63.jpg 1400w,/app/uploads/medias/2022/08/mockupaffiche-ville-scaled-1500x0-542a2791.jpg 1500w,/app/uploads/medias/2022/08/mockupaffiche-ville-scaled-1600x0-8375d978.jpg 1600w,/app/uploads/medias/2022/08/mockupaffiche-ville-scaled-1700x0-78429241.jpg 1700w,/app/uploads/medias/2022/08/mockupaffiche-ville-scaled-1800x0-c7adf09a.jpg 1800w,/app/uploads/medias/2022/08/mockupaffiche-ville-scaled-1900x0-d907cef9.jpg 1900w,/app/uploads/medias/2022/08/mockupaffiche-ville-scaled-2000x0-fb449d04.jpg 2000w)
![saint-gregoire-culture](/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-11-1-300x0-3f6d76de.png 300w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-11-1-400x0-0d769b87.png 400w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-11-1-500x0-fe056224.png 500w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-11-1-600x0-f1277fd2.png 600w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-11-1-700x0-50af7a68.png 700w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-11-1-800x0-3f6f9f30.png 800w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-11-1-900x0-46fe88ac.png 900w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-11-1-1000x0-521672aa.png 1000w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-11-1-1100x0-b3a26146.png 1100w,/app/uploads/medias/2022/08/site-page-projet-st-greg-culture-11-1-1200x0-eea95398.png 1200w)
![saint-gregoire-culture](/app/uploads/medias/2022/08/mocku-up-saintgreg-affiche-spectacle-scaled-300x0-0acf805e.jpg 300w,/app/uploads/medias/2022/08/mocku-up-saintgreg-affiche-spectacle-scaled-400x0-12f8b30d.jpg 400w,/app/uploads/medias/2022/08/mocku-up-saintgreg-affiche-spectacle-scaled-500x0-72c5260c.jpg 500w,/app/uploads/medias/2022/08/mocku-up-saintgreg-affiche-spectacle-scaled-600x0-319b98a7.jpg 600w,/app/uploads/medias/2022/08/mocku-up-saintgreg-affiche-spectacle-scaled-700x0-3c030908.jpg 700w,/app/uploads/medias/2022/08/mocku-up-saintgreg-affiche-spectacle-scaled-800x0-82ecb3dc.jpg 800w,/app/uploads/medias/2022/08/mocku-up-saintgreg-affiche-spectacle-scaled-900x0-cc744caa.jpg 900w,/app/uploads/medias/2022/08/mocku-up-saintgreg-affiche-spectacle-scaled-1000x0-b87d1caa.jpg 1000w,/app/uploads/medias/2022/08/mocku-up-saintgreg-affiche-spectacle-scaled-1100x0-6b25904d.jpg 1100w,/app/uploads/medias/2022/08/mocku-up-saintgreg-affiche-spectacle-scaled-1200x0-042bcd5c.jpg 1200w,/app/uploads/medias/2022/08/mocku-up-saintgreg-affiche-spectacle-scaled-1300x0-d5e4b165.jpg 1300w,/app/uploads/medias/2022/08/mocku-up-saintgreg-affiche-spectacle-scaled-1400x0-e654585c.jpg 1400w,/app/uploads/medias/2022/08/mocku-up-saintgreg-affiche-spectacle-scaled-1500x0-0c135a91.jpg 1500w,/app/uploads/medias/2022/08/mocku-up-saintgreg-affiche-spectacle-scaled-1600x0-7c7cdd44.jpg 1600w,/app/uploads/medias/2022/08/mocku-up-saintgreg-affiche-spectacle-scaled-1700x0-e0352626.jpg 1700w,/app/uploads/medias/2022/08/mocku-up-saintgreg-affiche-spectacle-scaled-1800x0-dc449638.jpg 1800w,/app/uploads/medias/2022/08/mocku-up-saintgreg-affiche-spectacle-scaled-1900x0-c4e93ae5.jpg 1900w,/app/uploads/medias/2022/08/mocku-up-saintgreg-affiche-spectacle-scaled-2000x0-41d6f4b0.jpg 2000w)